An independent photo retailer is hoping to inspire parents to start a new tradition this Halloween.

Great Western Cameras is encouraging parents to create a photo book to document their children's costumes over the years.

Ian Jones, owner of the Market Street shop, said: "Customers often make themed photo books for their children - usually focused on Christmas - which we absolutely love seeing.

"However, this year, we think parents should rip up the rulebook and use Halloween to start a new yearly creative habit, by capturing how their kids transform into costume during the ‘spooky season’."

The shop has also offered three tips to help parents make the most of their Halloween photoshoots.

Great Western Cameras has offered three photo-taking tipsGreat Western Cameras has offered three photo-taking tips (Image: Great Western Cameras) It said to use props to recreate a similar setting each year as a centre piece, like a cauldron or a broom.

Its next piece of advice was to keep the background the same for at least one picture.

The shop also suggested getting "as many family members involved as you can," as "the more family you can include, the more memories you can look back on in the future".

Mr Jones added: "Halloween is the ideal holiday for a fun new tradition, as it perfectly showcases how children and their personalities change throughout their young lives."